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Attribution, worked through

Practical explainers on attributing the conversions that matter, from App Store subscriptions to Shopify checkouts, and the pricing model behind commission-only.

App Store attribution

How to attribute App Store subscriptions to an affiliate

Tie an iOS subscription back to the affiliate who drove it using StoreKit 2 and App Store Server Notifications, with no receipt-validation SDK.

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App Store attribution

Why iOS affiliate installs are invisible to web attribution tools

Web affiliate tools rely on cookies and pixels at checkout. App Store purchases happen inside Apple's system, so those signals never fire.

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Shopify attribution

How to attribute Shopify sales to affiliates without third-party cookies

Key attribution to the affiliate link and confirm the order from Shopify's server-side webhooks, so it does not depend on third-party cookies.

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Pricing models

Commission-only vs revenue-share affiliate programs

Both pay on results, but commission-only means no fixed fee at all, so cost tracks revenue instead of a subscription plus a share.

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App Store attribution

How to test App Store attribution before you ship

Prove the whole iOS attribution pipeline in sandbox, then confirm one real production sale safely, without waiting on App Store review.

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Payouts

How commission holds and clawbacks protect an affiliate program

Refunds and chargebacks are normal. Holds and clawbacks are what stop them from turning into money you paid out and cannot get back.

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